South Florida Real Estate

Mortgage Rates Again Push Close to 7%

The average rate on a 30-year, fixed-rate mortgage rose for the third week in a row, hitting 6.96% – up from last week’s 6.81% and 6.71% the week before. LOS ANGELES (AP) – The average long-term U.S. mortgage rate climbed this week to just under 7%, the highest level since November and the latest setback … Read more

2 Days Too Good To Miss: Convention & Trade Expo

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Join RE colleagues at Florida Realtors® Convention & Trade Expo, Aug. 16-17, 2023. It offers business-boosting success tips, latest tech info, trends and much more. ORLANDO, Fla. – Success strategies from top real estate leaders, the chance to network with other industry professionals, and the latest in high-tech devices: That’s what the Florida Realtors® 2023 Convention … Read more

Hometown Heroes: $20M Applications in Week 1

The Hometown Heroes Program strongly backed by Florida Realtors received applications requesting $11M the first day the updated program went into effect. TALLAHASSEE, Fla. – The Hometown Heroes down payment assistance program reached $20 million in applications within the first week of launching the program’s second year of funding, which includes $11 million in applications … Read more

More Retirees Choose Rent – a Lifestyle Decision

Why do long-time homeowners rent when they can afford to buy? For more and more older adults, it’s simple: less responsibility with more money to spend. PLACERVILLE, Calif. – Jack called me last week to say he and his wife Jill wanted to sell their home in El Dorado Hills. They have been longtime friends … Read more

Off-Market Inventory: 4 Search Strategies

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Too many buyers are pursuing too few for-sale homes. That gives a strong edge to any agent who can find listings that do not yet exist. LAS VEGAS – When there is a high demand for buyers in a low-inventory market, learning to find and create off-market listings can set you apart from other agencies. … Read more

House Looks Great – What About Neighborhood?

Politics can hurt home sales if a neighbor’s yard flag pushes views offensive to a potential buyer – but flags can help if buyers agree. SEATTLE – People buy homes in neighborhoods, and the area surrounding a property listing carries a lot of weight with buyers who hope to fit into their new community. A … Read more

HUD: $30M Released for Fair Housing Enforcement

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The money helps “root out housing discrimination,” says HUD, going to local-state governments that enforce rights equivalent to those under the Fair Housing Act. WASHINGTON – The U.S. Department of Housing and Urban Development (HUD) made $29.5 million in noncompetitive funding available to HUD’s state and local fair housing enforcement agencies across the country under … Read more

Marketing with Google Discovery Ads?

Google’s system could get listings and other ads in front of a wider – yet also targeted – audience of potential buyers and sellers. NEW YORK – The Google Discovery Ads platform’s goal is to help companies reach consumers in more engaging and personalized ways. Ads developed through the platform appear on YouTube and Gmail, … Read more

Study: Real Estate Hot in Hurricane Ian-Hit Areas

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Storms rarely have a long-term effect on the local real estate market. Cape Coral-Fort Myers listings dropped for two months after Ian but rose for the six after that. FORT MYERS, Fla. – After plunging in the wake of last fall’s Hurricane Ian, home listings in the Cape Coral-Fort Myers metropolitan area have recovered, and … Read more

Safely Raid Retirement Funds If You Must

Real estate is cyclical, and boom times are often followed by softer markets. Money saved for retirement offers temporary help, but follow rules and withdraw safely. NEW YORK – Raiding your retirement accounts can be expensive. Withdrawing money before age 59½ typically triggers income taxes, a 10% federal penalty and – worst of all – … Read more