When considering marketing dollars, it’s generally easier and less expensive to build on your existing relationships than try to create new ones. BOCA RATON, Fla. – Real estate agent Aaron Buchbinder at Boca Raton, Florida-based Compass says the Sunshine State offers a professional advantage, not least for its “booming coastline, diverse population and tax-friendly economy” … Read more
The goal is to drive traffic to your website, but what’s the best way to achieve that? Link building improves SEO though banner ads can get faster results. NEW YORK – If trying to market your website and maximize the number of visitors, real estate banner ads – normally appearing at the top of an … Read more
Most people shed possessions slowly over time, but a change in circumstances sometimes requires that it be done quickly. A three-step triage plan can help. NEW YORK – Ideally, you’d spend months or even years carefully purging excess belongings – but life may have other plans. Maybe you or someone you love has a health … Read more
For prices ranging from a few million to $19M– and yearly fees from $20K to $30K – upscale Disney fans live 5 minutes from Epcot and enjoy a roster of insider amenities. ORLANDO, Fla. – Disneyphiles have flocked to Golden Oak, the only residential community in the world located on Walt Disney Co. resort property, … Read more
The board met May 11 during NAR’s legislative meetings in Washington, D.C. Votes focused on the 2024 budget, dues, fair housing training requirements and more. WASHINGTON, D.C. – The National Association of Realtors® (NAR) Board of Directors met in Washington, D.C. on May 11 and took the following actions: Fair housing and diversity training The … Read more
While most social media apps work at all price levels, a Chicago agent says Real Messenger, 1060 and Ri.la have properties that appeal to luxury clients. CHICAGO – Chicago-area real estate agent Anne Ewasko recommends that luxury brokers take advantage of three social media apps to foster and manage relationships with new and current customers: … Read more
Start by picking the right real estate school, then learn as you go and study for exams. Once licensed, pick a brokerage with a culture that fits your personality. NEW YORK – How do you get started in the real estate industry? Prospective agents should be aware of some licensing mistakes made by others before … Read more
Everyone gets old, and a population wave of higher-income baby-boomer buyers wants to age in place. For many of them, that means a home elevator. NEW YORK – Older people shopping for luxury homes increasingly put an elevator high on their must-have list. These clients are often mobility-challenged, says Florida-based real estate agent Russell Franchi. … Read more
At one time, networking was a room full of people chatting and exchanging business cards. Today it can be online, with LinkedIn a top place to do it. NEW YORK – The number of LinkedIn users exceeds 700 million people. That makes the platform ideal for connecting with other real estate professionals, potential clients and … Read more
SEATTLE – Roughly one of every seven (13.5%) U.S. homes sold by an investor in March sold for less than the investor bought it for, according to a new report from Redfin. That’s comparable with February’s 14.5% rate – the highest since 2016. It’s also nearly triple the share of a year earlier and compares … Read more
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