Real estate professionals use AR in exciting ways that bring imagination to life and offer buyers immersive views of properties. CHICAGO – There’s an often-overlooked truism in the technology space that “new” doesn’t always mean new. Often, it means new to you. Take augmented reality (AR), for example. We’ve actually been using AR for fun … Read more
Insurance companies are using aerial photos during the underwriting process to determine if a policy should be renewed. Keep your yard clear of debris. WASHINGTON – It’s a notice no homeowner wants to get: Your insurance company has decided not to renew your policy, effective in 30 days. The reason? Based on aerial photos of … Read more
The early years as a new agent can be tough, but there are ways to make it more manageable, such as by taking classes and going to events. WASHINGTON — Real estate sales can be one of the most challenging yet most rewarding careers out there. Passing the state exam is hard enough but once … Read more
Agents can become more confident though leadership that provides guidance, mentorship and support. NEW YORK – Real estate professionals should not micromanage agents on their team, as it can interfere with their job performance and limit creative thinking and independent decision-making that makes agents better advocates for their clients. Agents need the space to leverage … Read more
Modern features, such as soapstone countertops and beverage centers, signal to buyers the home is either new or recently remodeled. NEW YORK – Home buyers are willing to pay more for a backyard decked out with all the bells and whistles. New Zillow research finds homes equipped with an outdoor TV command 3.1% more than … Read more
Video marketing helps create a strong online presence, which is essential to buyers who use the internet. The first step to making great videos is getting past fear. CHICAGO – Just like 360-degree tours, using video as part of your overall marketing strategy isn’t a luxury anymore. It’s a necessity. Video marketing is the cornerstone … Read more
LOS ANGELES — On a winter morning in Woodland Hills, the “Squatter Hunter” slowly approaches a posh two-story home dressed in all black, armed with a Glock 26 pistol, stun gun, pepper spray and baton. His body camera is on. His two-man squad lurks behind him. They’ve spent four days in surveillance, learning the habits … Read more
MIAMI – A new sugar cube house sits in a slice of Miami called Silver Bluff, a sleepy residential neighborhood between Coral Gables and Coconut Grove. Rising above land on stilts and a roof adorned with solar panels, it stands out in a neighborhood filled with houses surrounded by chain-link fences and pitched rooftops with … Read more
A listing broker allowed unaccompanied buyers to tour properties without the seller’s authorization. The broker was found in violation of Article 1, but isn’t this also an Article 3 violation? ORLANDO, Fla. – Dear Shannon: I’m a broker with a good size brokerage office and a fair number of sales associates. During our weekly meeting, … Read more
Since bank wires remain the preferred method of closing escrow on a real estate transaction, the best protection is to be overly cautious. MIAMI – Question: I am buying a house and have been warned about the various scams, especially those involving wires. I spoke with the closing agent, and they will not accept a … Read more
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