Tips to improve your “social” skills? RE agents’ profiles should highlight their best content and have a professional headshot, short bio and uniform color scheme. NORWALK, Conn. – Real estate agents should incorporate a number of elements into their social media profile to create a standout presence, especially if they wish to appeal to millennial … Read more
The FAA has specific rules on drones used commercially, and there are additional real estate risks, including accidental damages to drones or property that most business insurance policies won’t cover. ORLANDO, Fla. – Many real estate agents include listing photos and videos taken by a drone – aerial scenes of a home that show nearby … Read more
Any home can have mold, but it’s a notable problem after storms like Hurricane Idalia. The EPA says mold can sometimes be present but unseen. Start with a smell test. MARSHALL, Texas – Hurricanes and other severe storms, a humid climate, leaky pipes or continuous rain can make homes susceptible to flooding and mold. According … Read more
Another large brokerage settled a lawsuit over buyer agents’ commissions, but NAR will continue the fight for “pro-competitive local MLS broker marketplaces.” CHICAGO – A second defendant in the two class-action lawsuits challenging real estate compensation fees reportedly has reached a settlement with the plaintiffs. RE/MAX, one of several large brokerages named in the suits, … Read more
About 300K Fla. homeowners with Citizens – Fla.’s “insurer of last resort” – will receive a letter that automatically transfers them to a private insurer if they don’t respond. MIAMI – A warning to Floridians with Citizens Property Insurance coverage: Check your mailbox. About 300,000 customers of the state-run insurer of last resort are receiving … Read more
To secure a home, some U.S. buyers still agree to make up the difference when a mortgage appraisal comes in at less than the contract price – an often risky move. NEW YORK – Some buyers looking for a luxury home in a competitive market waive the so-called appraisal gap to entice a seller to … Read more
It’s almost mandatory to answer a negative review, but it’s almost as important to thank positive reviewers to build an audience and encourage more comments. NEW YORK – It’s important for real estate professionals to respond to all reviews, both positive and negative. The latter give agents a chance to address concerns that may impact … Read more
Investors face the same problems as first-time buyers: low inventory and high mortgage rates. Dollar volume was down 42%, as investing in Jacksonville dropped 65%. SEATTLE – Investor home purchases fell 45% year-to-year in the second quarter, outpacing the 31% drop in overall home sales, according to a Redfin report. It’s the second-biggest decline since … Read more
An RE website with tons of local information rises to the top in search engine rankings (SEO). To do that, link to individual web pages via a local-directory page. EDGARTOWN, Mass. – To form customer connections, agents must build trust and relationships by forming connections with customers. To this end, agents can turn to location-specific … Read more
Of all homes buyers could consider in the second quarter, 31.4% were new construction – the highest 2Q percentage on record. Pre-pandemic it was 17%. SEATTLE – Newly built homes made up nearly one-third (31.4%) of all single-family home listings on the market nationwide in the second quarter, according to a report from Redfin, the … Read more
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